A bold physique. A sleek new look. A wave of fan speculation. And yes - that’s a MAAREE sports bra!
When Serena Williams recently shared a series of powerful gym selfies to her 18.2 million Instagram followers, it wasn’t just her sculpted strength that caught attention, it was the bra. It's no wonder it's been picked up my all the media too!
The images have sparked questions across social media and fitness forums:
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“What’s that sports bra Serena’s wearing?”
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“Is she training for something?”
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“Could she really be returning to tennis?”
We’re proud to confirm: Serena IS wearing a MAAREE... for the second time. The first time she was spotted in our Solidarity High-Impact Sports Bra during a cryotherapy session. This time she was in a different model, the Battle Sports Bra, and we couldn’t be more excited! She's really enjoying our full range!
🎾 The Comeback Rumours Are Heating Up
Although Serena officially retired from tennis in 2022, recent activity on her socials is igniting serious comeback buzz:
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Clips of her practicing her serve
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Training videos in the gym
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Mentions that she's “Still Serena”
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A focus on strength, mobility, and power
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And of course, her now-viral gym selfies
All of this comes just as her sister, Venus Williams, returned to the competitive circuit and fans are here for the idea that Serena might do the same.
Is she returning? Only Serena knows.
But if she is, she’s doing it in high-performance kit that actually supports her. That says a lot.
👀 What Is the Bra Everyone's Talking About?
In the recent images, Serena is seen wearing what appears to be our Battle Sports Bra in Black - one of MAAREE’s most loved designs.
Unlike the mainstream options, MAAREE bras are engineered with Overband® Technology, a signature innovation that reduces upward motion during high-impact activity - like tennis serves, explosive training, or gym workouts.
It’s built for strong women who move with purpose and don’t want their kit to hold them back.
💬 Why MAAREE?
At MAAREE, we don’t make fashion-first activewear. Our founder is a former professional sports bra tester under laboratory conditions, so we are passionate about designing sports bras that actually work.
We design high-performance, problem-solving products that give women what they deserve - true support that works with them, not against them.
Key features of the Battle Sports Bra include:
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Overband® Technology for upward motion control
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Convertible shoulder straps for both racerback and H-back options
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35 size options for an inclusive fit
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High-impact performance
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Underwired and lightly padded cups to give the ultimate silhouette
And the best part? Serena isn’t paid to wear MAAREE.
She chooses it. Like thousands of women worldwide who are tired of sports bras that don’t live up to their potential.
🔥 A New Era of Strength
Whether Serena is returning to tennis or simply training for herself, there’s one thing we know for sure: she’s embracing a new phase of strength, and doing it on her terms.
In a world that often fixates on appearances, Serena continues to champion power, resilience, and self-worth. And seeing her wear MAAREE as part of that journey is an honour we don’t take lightly.
🛍️ Want the Look?
Here’s what Serena’s wearing — or very likely is:
👉 Battle Sports Bra
✔️ High support
✔️ Bestselling fit
✔️ Serena-approved
🔎 Not sure of your size? Take our fit quiz